Ideas on the Fleurieu
BRANDING / PROMOTIONAL DESIGN / SOCIAL MEDIA DESIGN
Ideas on the Fleurieu is a community project based in the Fleurieu region of South Australia, aimed at improving the local area. They got in touch with me wanting a logo designed that was bright, colourful and fun, and based on the concept of 'ideas'. Together we came up with the idea to use lightbulbs as both part of the logo and overall branding and narrowed down to a bright, pink, blue and green, reminiscent of neon signs.
As well as the initial logo design, I was asked to produce a range of collateral to be used at their multiple events throughout the year, including posters, flyers, pull up banners, social media posts and a sponsorship proposal.